Before you make a proposal, remember that investors are more likely to support an entrepreneur who’s professional, well prepared, and knows her numbers. Here are three tips to be just that:
- Prepare, prepare, prepare. Before you present, gather background information on prospective investors using Google and social media. If you know your audience you can engage them on a personal level.
- Tell your business’s story. Start with a persistent problem and then show how your proposition will fix it. Make sure it’s something the investor can relate to.
- Back up your proposal with data. Investors are primarily interested in facts. Be sure your numbers make sense. Be prepared for in-depth questions on turnover, sales figures, break-even points, and gross and net margins.