community organization

Write your brochure or leaflet from the reader’s point of view. What are your readers’ concerns? What does someone need to know before making a purchase?

Try writing down all of the questions you hear from your customers, and answer them in your collateral materials. You can do this in Q&A/FAQ form, outline form, or narrative form, as long as the writing is clear and the questions are answered.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

Tag Cloud

%d bloggers like this: